University of Santa Clara - Redwood Yearbook (Santa Clara, CA)

Page 20 text:

COLLEGE OF ARTS flflD SCIEnCES DEAN JAMES A. KING, S.J. THE CURRICULUM OF the College of Arts and Sciences extends over a period of four years and comprises courses of study selected with special regard to their cultural value. In addition the courses selected are de- signed to afford the most solid foundation for the learned professions and the larger commercial pursuits characteristic of the present age. The curriculum selected assumes that the essence of education is concerned with the physical, mental and moral development of the whole man and that specialization in particular fields should rest upon the foundations thus laid. For this reason the curriculum of the College of Arts and Sciences insists on the advantage of a prescrihed training in the humanities, rhetoric, mathematics, natural sciences, religion and the various branches of philosophy. Specialization in the College of Arts and Sciences is offered under the name of majors in the fields of Classical Languages, Economics, English, Philosophy, Political Science, Biology and Chemistry. Sixteen

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COLLEGE OF BUSINESS fiDITlllllSTRRTIOn DEAN CHARLES J. DIRKSEN THE COLLEGE OFFERS majors in Accounting, Business Management, Economics, and Finance. Additional work is offered in advertising, marketing, labor relations, statistics, insurance, transportation, business law, retailing, personnel management, mathematics, and other subjects. During the first two years of the course, extreme specialization is not the aim of the College. Rather, the student is trained well in the fundamentals of Economics, English, Accounting, Mathematics, and Logic, so that upon the selection of his major in his junior year, he will be well prepared and qualified to analyze and study the technical and special problems of business. Accounting: For those who wish to follow the accounting profession either with public accounting firms or in private industry. Upon the completion of this major, the graduate is prepared to take the examination for Certified Public Accountant. Business Management : This major is designed for students who desire to prepare for a career in market- ing, management, merchandising, advertising, selling, or market research work. Economics: This major is primarily for the students who want to secure the broader fundamental prin- ciples necessary for dealing with the industrial system in its social relationships. Finance: This major is for those students who are planning to enter the banking, insurance, investment, or brokerage professions. With the fundamental and thorough training secured in any one of the above majors, the graduates of the College of Business Administration are well prepared and qualified to keep pace with the develop- ment and growth of business. Eighte