University of Miami - Ibis Yearbook (Coral Gables, FL)

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P H OTO CO U RT E SY IBIS YEARBOOK 1973 AND 1974 719m Megan Lane, Laura Poncelet. New logo solidifiespower and strength of the TUii WO R DS KRYSTAL GREEN P H OTO l L LU ST R AT I O N SHAYNA BLUMENTHAL When asked what visual symbol most represents our school, most will respond with the orange-and-green split-U symbol, a logo commonly associated with the spirit and sports of the school. In an effort to unite the university with its many colleges and centers, the Office of Communication and Marketing put into effect a new logo. The University of Miami's visual identity handbook says it best: tilt is one of the most recognizable collegiate marks nationally, and perhaps the most ubiquitous graphic symbol throughout South Florida? The previous logo, established in the early 19805, was finally put to rest in the same year UM took its seat as one of the leading research universities in the country. It became important to display a unified identity for effective marketing and communication. The split-U has carried the weight of the universityls identity for some time and establishing it at the forefront of the universityls name strengthens the schools recognition. Junior Sandy Joseph agreed with these remarks as she expressed her own feelings on the new logo. I like that the lUl has been added into the logo, she said. It is definitely the symbol that comes to mind when someone mentions the University of Miami. I think the logo is more lighthearted than the previous one, junior Crystal Jones said. ltTo me, its not as serious and even seems more welcoming. Not all students agree with the logo change. llWhat l dont agree with is that student organizations cannot use the UT on their shirts or promotion materials, senior Jaife Calil said. Calil feels that student organizations are proud of the lUl and should be allowed to show their spirit through their organization. Though it sparked controversy among student organizations in the fall, junior transfer student Tranquilla Golden-Taylor summed up the intended purpose of the logo change: It represents the school: united? BLEEDING ORANGE AND GREEN Foam hands to represent the MU are common icons at any Hurricanes football game. PHOTO BRIANLANTRY Patrick Azcarate and Simone Azcarate PHOTO Erin Podracky and Kushal Desai Lauren Anderson, Kim Griswold, Ryan Perry and Chris Britton PHOTO COURTESY CO U R T E SY PATRICK AZACARATE P H OTO CO U RT E SY KUSHAL DESAI RYNE GOTTLIEB Logo Change Q 2. 5

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Do you know when and how the U became Miamits logo? These students share their thoughts on the invention of the U? 1 2 3 4 TRUTH Befo re UNIVERSITYOF After UNIVERSITY J ............... O 24 Lifestyles Didn't one of the football players throw it up back in the 605 while being interviewed and it just stuck? Jackie Skevin Sophomore The ttUt originated because wetre not just any university, we are The University. The only and the best. Anthony Kanelidis F re s h m a h ...and on the eighth day, He made the U, and saw how much better everything was. Jose Maestn' S o p h o m 0 re The Ut originated from a sports announcer who recognized greatness when he saw it and deigned us the ttUt as a sign of great respect. Alyssa Alvarez S o p h o m 0 re In 1973, UMts Athletic Federation commissioned a local public relations expert to develop a distinctive logo. The Federation noted that a number of major colleges have the initials UM. Miami designer Bill Bodenheimer suggested the U idea, which lent itself to catchy slogans like U gotta believe and nU is great. PHOTO COURTESY KASSANDRAPEREZ Mary Elizabeth Barron, Bryan Holmes and Ben Gerovac PHOTO COURTESY RYNE GOTTLIEB Nick Chong and Gabe Bemal pHOTQ COURTESY Kaitlyn Defrahcisco and Sebastian the KASSANDRA PEREZ l b i S P H OTO JESSICA BRYANT

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BALANCEDMEAL Sophomore Nicole Adlmah adds food to her plate in the Mahoney-Pearson dining hall. Going trayiess in the dining halls this year may have been an inconvenience, but it has helped save water on campus. PHOTO RACHELEWY HANGTEN Sophomore Joanie Obeh and freshman Lauren Toribio chat while riding on the Key Biscayne beach shuttie. The new route instated this year takes students without cars to Key Biscayne once a month. PHOTO GENEVIEVE STACK ii l IBISRIDERETURNS Sophomore Ali Levenson fundraises at the Ibis Ride shuttle that travels to and from Coconut Grove on weekends. After its canceilation last year, the Ibis Ride returned due to the efforts of SS. PHOTO GENEVIEVESTACK After the dismal downturn of the economy, President Shaiala enacted a construction freeze to conserve resources for the University. However, this year, construction resumed on the Robert and Judi Prokop Newman Alumni Center, a $14.5 million project. Additionally, after an $8 million donation, the Patricia and Allan Herbert Wellness Center was released from the freeze and broke ground on a 20,000esquare-foot expansion. PHOTOS RURIKDELROSARIO ............... 0.26 Lifestyles RECYCLINGMADEEASY New bright blue lids Oh trash cans around campus encourage students to recycle cans and bottles. PHOTO GENEVIEVESTACK