University of California Davis - El Rodeo Yearbook (Davis, CA)

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.q. 1': Factors of Case Leadership The Case policy of sales promotion for 1922 is based on the experience of over 50 successful dealers who made money in 1921 selling Case machlnery. They were successful in a difficult year, so we took the best of their tried ideas and methods and combined them in a PLAN for the use of all Case dealersea plan that will help any dealer who will use it, to get his full share of bus1ness in 1922. Besides these sales helps, Case dealers have many other advantages. Strong influences that are particularly effective at this time will be working for them: 1. Reputation. The Company was founded 19 years before Abraham Lincoln became President, and has grown in the esteem of farmers everywhere because of its honest products and honest dealings. 2. Quality Product. Case Tractors, Threshers and Power Farming machinery are noted for their superior qualities of design and con- struction. 3 Extensive Line. A line of Power Farming Machinery sufficiently extensive to meet the requirements of every farmer and of every con- dition in your community. 4. Large Manufacturing Facilities. Unexoelled facilities for produc- ing quantity high-grade machinery to sell at volume prices. 5. Large Sales Organization. A large, well organized and efficient sales force that will miss no opportunity to assist our dealers at any time. 6. Effective Advertising. Foroeful sales messages in leading farm journals and other effective advertising to the best farmers in every part of the country. 7. Well Organized Service Facilities that enable our dealers to keep Case owners satisfied. If you are determined to gain leadership in the power farming machinery busi- ness in your territory, come in to our organization and take advantage of these :31 opportunities now. F 2 ' J. I. CASE THRESHING MACHINE COMPANY Collarsixi' H Dept. R21 1 Racine Wisconsin i II ll f Ii 9 -9th l E o m Z x- :n x w 11 m 7 C VI 1: p -1 0 n1 7. AND' IN FORBG N COUNTRIES: .l 1! 0 ll w. Firm :an 13:30 MI lulu! 1 : ll IJI .umnl F331. Jim: W Illll..... ll ,uul A-n-w- -.a NOTE: W , NOT the Caievzjgt the publzc t0 knew that our plows and barrows ate ws and barrows made by theJ. I. Case Plow Works Co. Jo Patronize Rodeo Advertisers. They Patronize You. N i K

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Keniston 8C Root EUGENE BENJAMIN, Manager TRUSSES PROPERLY FITTED ELASTIC STOCKINGS, x-iz. . $.31 KNEE CAPS, ANKLETS, ABDOMINAL SUPPORTERS SHOULDER BRACES, ARCH SUPPORTS, CRUTCHES, INVALID CHAIRS, ETC. .-... :.9 31........ .. HOSPITAL, PHYSICIANS, SUPPLIES. SURGICAL INSTRUMENTS ' 1010 Tenth Street BetWeen J and K Streetw Sacramento, California NURSE? AND INVALID HEADQUARTERS FOR COLLEGE MEN NORMAN THOR SOFT COLLAR ATTACHED SHIRTS NEW MANHATTAN SHIRTS NEW SOFT COLLARS NEW HOSIERY RELIABLE UNDERWEAR MANHATTAN PAJAMAS When in Sacramento Come in and See Them Mail Orders Filled Promptly 1027 8TH ST. SACRAMENTO --:r 4.... Patronize Rodeo Adx'ertisers. Ed. Bedell, a young fellow himself wishes to meet you at the Hotel Clunie Ed. Bedell, Mgr. Sacramento, Cal. T h e y Pa t1 vn ize Yr: u,

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KROGH DEEP WELL TURBINES FOR BORED WELLs-No PIT NEEDED Built in capacities 100 gallons per minute and larger, and for wells as small as 6-inch diameter. Our new grit-proof bearing and ball bearing pump head is a vast Improvement, and results in simplifying the operation and upkeep of thls type of pump. Pumps are made for direct connection to motors as shown, or for belt drlve. Our engineers Will advise you fully and without charge on any pumping problem. We also build a very complete line of every type of Centrifugal Pump for belt drive or direct connection. Write for Free Bulletin Krogh Pump and Machinery Company SAN FRANCISCO, CALIF. Agents at All Principal Points - e 4!- THV. '3' f .1. 4: - m ' G t ttL t w f tV Lee orman S 68 e orge HT , o o . Men S FurnlShlngS eLet this remind you of that ViSlt t you have not yet taken to that h :19 h ARE THE BEST unusual furniture store in Wood- 'llllli lHHlHZHIi'HII ? lalld! ., wry buSl' : . , . fIhGSB : Best shirts only are handled. eA blg store w1th modern 1deas U I 0 - ' ' ' -- but one which 01sed 1n bu mg. and seIVICe Extra care exer y hasntt forgotten the old-time Collars, too, are Of the best. habit of modest prices. We so- A11 the Jewelry is most fitting. licit your trade on the basis of r -' Underwear cannot be beat. better xalues. Standard of Merit. our watchword. , KRELLENBERG CO. Earnest are we in our hopes. I l G001! FI'RNITI'RE That You Will Try Us Once ! I'NDERTAKING N 'M Than Others I , . COSt o ore l 3rd and Main Sts., Woodland, Calif. 926 K STREET SACRAMENTO I h'Since leSSW .p j...- ................................... .. .......... 4? Patronize Rodeo't Advertisers. They Itntronize Y'rx.