Towson University - Tower Echoes Yearbook (Towson, MD)

Page 26 text:

THE TOWER LIGHT THE TCDWER LIGHT J Pzzblifbed monfbly by the flzzdentr of I flue Stale Teacher: College al Tozwozz Editorf NIARION CUNNINGHAM LORELLE HEADLEY Bzzfizzerr Manager I Lf.-KURICE SCHRIEBER Circzzlatiozz I1I.1:ugerI Adreriifirzg Mazzagerf GENEVA LEE WILSON BERNARD GAMERMAN RUTH DUDDERAR DOROTHY VOGEL J FRANCIS OEHM ELAINE WARD J DEPARTMENT EDITORS P f Affembly Atblelirf General Litemmre l , WALTER RHEINHEIMER LOUISE FIREY MARY MCCLEAN I A SARAH STRUMSKY FRANK CHREST JESSIE PERLMAN i V J 1 HELENE DAVIS Librarj Marie Humor DIURIEL JONES DOROTHY HEALY SIDNEY TEPPER I ' CHARLOTTE VU.-KRMBOLD HAROLD GOLDSTEIN E 5 GERTRLTDE JOHNS DORIS BURTNETT J BOSLEY ROYSTON J . , I E 50c'1af Aft Srzence I A LARUE KEMP GEORGE HORN AJAX BERZOESKY I IVIILDRED RIELAMET EVELYN ROBE DOROTHY WOHRNA J DOROTHY ANTHONY SECRETARIAL STAFF JUNE DOLTSHA ANNA STIDMAN BELLE VODENOS 31.50 per 'year 20 rent! per ropy ALICE BHQNN. Managizzg Edifor Four Salutes In the United States the characteristic salutation is Hello , The Arabs say on meeting. A hne morning to you . The Persian greeting is 16

Page 25 text:

THE TOWER LIGHT Why There is A Sell in Cellophane NSTEAD of merely presenting a series of statements concerning the technicalities of the manufacture and use of cellophane, I thought that it would be wise to present the information from a different point of view, that is, from the standpoint of how cellophane is useful in the mercantile world. Of course there are a few facts about cellophane which must be known before a clear understanding of its sales value can be grasped. Scientifically, cellophane is wood pulp treated with carbon bisulfide and an acid. The more popular explanation of its components are evergreen wood pulp and waste milk. Perhaps the only important fact with which we are concerned about the discovery and history of cellophane is the fact that chemists from the laboratories of the Du Pont de Nemours ,Company have caused its enormous popularity and renown in the United States. Through the ex- cellent supervision of Du Pont chemists, domestic production began in 1924 and increased so rapidly that it was possible to make twelve price reductions within twelve years. Modern usage gives cellophane its most extensive interest. This material is characteristically transparent, sanitary, oil-proof, moisture- proof, grease-proof, germ-proof, odorless, non-porous, pliable, durable and strong. Each one of these qualities contributes to the value of cello- phane as a sales medium. The transparency of cellophane wrapping shows the complete product underneath and gives an added guarantee to the article. lndustry makes use of cellophane, chiefly because it is non- porous and pliable and, therefore, easily adapted to necessary protection. Due to its durability and strength, its value to the manufacturer and re- tailer are great while its values in being oil-proof, moisture-proof, grease- proof and germ- proof are chiefly connected with foods and clothing from the consumers' standpoint. In the future, see for yourself, as a consumer, how often you will say to a salesman, I'd rather have that wrapped in cellophane. MARJORIE COHEN, Fr. 4. 15

Page 27 text:

THE TOWER LIGHT familiar to all by reason of its quaintness, May your shadow never grow less . The TOWER LIGHT Staff says, Have you your contribution to the magazine? 3 CHECK: To be Alone There is no course in any college catalogue which is listed How to be a Hermit . If there were it should be rejected on the grounds that we humans are a gregarious race. The progress of humanity requires that people profit by exchange of ideas and philosophies. It is from con- tacts with others that our greatest social institutions-home, school, and government grow. To the ability to work together we owe our greatest achievements. Yet we should learn to be alone. The great works of genius-paint- ings, music, sculpture, plays, and books are enjoyed as they were created, alone. This capacity to create or enjoy art expresses what is indelibly a part of us-that which distinguishes us from other animals, the possession of a mind. CEQCXQ Keynote Ideals brought you here, you numerous Freshmen. Of what ele- ments were they made? Adventure, optimism, impatience at limitations, a will to conquer and to grow were among them, we believe. The college faculty will attempt to aid and guide with sincerity and frankness in the resolution of problems, for it is a policy of good schools to legislate changes not as a dose administered with the epigram, This is good for you. Swallow it even if you donlt like it , but rather to provide conditions to promote growth by means of happy experiences. It is the opinion of many that our college is of this class, so, by accepted hereditary rules we bequeath to you years of adventure, work, disturbance, and happiness. 17