Texas Tech University - La Ventana Yearbook (Lubbock, TX)

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DEPARTMENT OF JOURNALISM JOURNALISM • • • • • • AT TECH The Journalism Department at Texas Tech is one of 17 departments of the School of Arts and Sciences, which is the largest school of the College with an enrollment of more than 5,000 students. Journalism training at this institution is almost as old as the school itself. The Department was organized in 1933. As of 1962, 436 majors had graduated with B.A. degrees and have joined the professional ranks of news reporting and editing, advertising, public rela- tions, and other allied journalistic fields over the U.S. The Texas Tech Journalism Depart- ment has a particularly good record as regards the placing of its graduates in the newspaper field, both daily and weekly. Tech ' s student newspaper. The Daily Toreador, with a circulation of more than 8,000, provides both a practical and experimental training ground each year for the students enrolled in the various writing, editing, and photo- W. E. Carets Department Head and Originator of LaVentana ' s Magazine Format graphic courses. It is worthy of note that the college paper is student-directed, with paid and non-paid staff members occupying all key positions from editorship on down. Copy for the daily paper is not cleared through journalism instructors or the Director of Publications. It is left to the discretion of the student staff as to what should be published. Inasmuch as a number of positions on The Daily Toreador are paid, they provide an excellent financial vehicle for those qualified students requiring monetary help to complete their educa- tion. Matters of policy are decided by the staff members, who are guided by a Director of Publications charged with Ralph Sellmeyer Assistant Professor of Journalism the overall responsibility of production of the newspaper and the yearbook. Student staff members in the higher positions are hired by the Publications Committee of the College after recom- mendations are made by the Publications Director. The Committee is responsible only to the College administration for its actions. The College yearbook, La Ventana, is unique in the American college yearbook field, being published as 12 separate and complete magazines, which are in turn furnished to the student pur- chaser in a permanent, attractive cover. Conceived five years ago, the yearbook has created discussion and comment oyer the nation when college yearbook ad- visors meet. Permission has been received from such magazines as Time, Life, Look, Town and Country, Mademoiselle, Playboy, Sports Illustrated, Fortune, Post, and others to use their formats and, in several cases, their names. Thus, the theme and layout of the View sec- tion, which carries class panels, etc., is similar to Look magazine, which re- quested only that the name be altered. La Ventana ' s circulation is one of the largest in the college yearbook field, and the yearbook has found great ac- ceptance by the student body each year. Mrs. Louise C. Allen Journalism Faculty member who retired this year after .teaching at Tech since the 1920 ' s

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1 !• » of the College Bowl team, the Model United Nations, the crops judging team, the horticulture and parks management department — to name a few — for giving service to Texas Tech. Controversial topics were many and often during the year. Two of the big- gest came at the close of the year when the Toreador ' s letters to the editor became a fighting ground over issues of censorship and regulations in women ' s dormitories. Under Richards ' regime, the Toreador spoke editorially for a campus book- swap, and with the backing of the Stu- dent Council the suggestion is being started with the fall semester, 1963. For All I See Is Red day, an edi- torial started the processes to outfit the Red Raider basketball team in red for the game that evening with Baylor. The cagers, previously always attired in white at home, secured the approval of the visitors and wore red. Texas Tech found its name in news- paper reports all over the nation in February when a front-page editorial by the Toreador advocating athletic in- tegration was picked up by the wire serv- ices and Lubbock radio and television stations. The integration question drew wide interest over the campus, city and area. When Student Assn. elections neared, the support of athletic integration found a place on the platform of almost every candidate. It stirred up the Southwest Confer- ence, also. In its annual meeting, the conference brought out under question- ing that it had no rules prohibiting in- tegration in athletics. The Toreador continued to throw its support to Texas State University in a renewed controversy over the name change proposal. It also hit mildly at the Ex-Students Assn. for refusing to take a definite stand on the proposal in its yearly meeting. The plan by the traffic committee to adopt a new fines system drew sup- port of the Toreador editor also. Under the proposed plan, a fine would be k»!». EDITOR Charles Richards MANAGING EDnOR Max Jennings NE XS EDITOR Jeannie Bookout assessed for each parking ticket and issuance of city parking tickets on campus would be stopped. Awards came to Toreador staffers in recognition of their efforts. McGee was recognized by the Southwest Journal- ism Congress in March as having the second best editorial from 45 entries and 15 member schools for his comment on effigy hangings. Richards and Jennings received a joint award for the second best news story in Southwest Journalism Congress com- petition, and Richardson ' s column. Key- board Wanderings, was awarded a prize for the best sports column. The news story reported the gambling raid in Tech Union, and the column described events in Boston, Mass., during the Red Raid- ers ' football visit. At the journalism department ' s an- nual awards banquet, Richards was rec- ognized as the department ' s outstanding male journalism graduate and Miss Book- out receive J a corresponding award as outstanding female journalism graduate. Shaw was named best non-paid staff member. Moore was recognized for taking the best picture of the year, Richards and Jennings for the best news story, Miss Miller for the best feature, Travis Peterson for the best news feature series and Richards for the best editorial. Student Publications Christmas party held in news room has tree and trimmings. r-- .. r-J— ' - ' - . - -- fi % Deadlines cause pressures and are released in various ways.

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PUBLICATIONS COMMITTEE Left to right, Pam White, Royal Furgeson, Dr. Reginald Rushing, Mr. W. E. Carets, Dr. Everett Gillis, Mr. Ralph Sellmeyer, Mr. Phil Orman, Mrs. Jean.Finley, Larry Gibbs. This committee has the final decision of the selection of editors for the two college publications as well as the allocations of money for their operation. PUBLIC INFORMATION OFFICE Doing the job of a small-scale TIME magazine, the Public Information Office of Texas Tech releases stories pertain- ing to Tech ' s faculty and students. This campus contact with the outside world gathers news about people and events on campus and conveys it to local, D hometown and area newspapers and air news sources. Whether it be a stu- dent who wins a scholarship, a series of lectures by a visiting professor, or something as simple as an organization ' s new slate of officers, PIO is sure to hear • of it. Heading this force of news gatherers is Mr. Adrian Vaughn, as director, and Mrs. Freda McVay, information rep- resentative. Their secretary, Mrs. Pat Wallace, takes tips on news and also serves as a news-gatherer for the Tech Times, a twice-monthly publication for faculty and staff. Due to limited size of the staff, the office urges campus departments to call news in to their staff. A main source of student news for hometown releases is the Toreador which Pi ' s student assist- ants scan for stories. The regular staff members have beats over the campus for collecting news. Four part-time assistants aid the PIO by typing ditto copies of stories and writing hometown releases. These assist- ants are all Tech students. PIO has its own photographer and this position is filled by Bill Williams. Bill does most of the photography for the office ' s re- leases. These releases go to regional, weekly, regular daily, fine arts and farm daily newspapers in Texas, New Mexico and Oklahoma. In addition, the Avalanche- Journal and local radio and TV stations subscribe to the PIO releases. These news releases are often accompanied by pictures taken by Bill or other regular staff members. In addition to their news releases, the staff publishes the Tech Times. They assist in publishing Dad ' s News, Agri- culture Industry Reports, and Home Eco- nomics ' Tips and Topics. Another phase of the miniature wire service ' s mammoth help to the Tech campus is covering conventions and meetings, helping departments write bro- chures, supplying biographical informa- tion and pictures of Tech people who are speakers and lecturers, also handling special stories for magazines and news- papers. Housed in their new offices in the remodeled journalism building, the staff of PIO does an ever-growing service to the Tech campus and surrounding area.