Southern Methodist University - Rotunda Yearbook (University Park, TX)

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Qkwy GR H H Pl M stiff 35 1 ' swwn SMITH THE l939 RCDTUNDH E, HoYLE GRAHAM Editor Rosiznr L. SMITH Associate Editor lil THE 1939 ROTUNDA THE l939 ROTUNDA was planned to try to cause the student to stop and really look at something on as many different pages as pos- sible. When the editor started to make up his dummy and to plan his layouts, he asked himself just how many pages in the average yearbook were of sufficient interest to the student to make him stop and study its com- ponent parts. He realized that not only were a great many pages too dead to make the student even pause, but that whole sections were lifeless because of the repetition of the same posed class pictures which were not of any great interest the first time they were run. Believing that color and snapshots were the best demanders of attention, the editor proceeded to employ those two baits as often as possible without making them monotonous. The production of this book around such a nucleus was made possible only through skilled work and complete cooperation of Bruno I. Lore, artist, the Southwestern Engraving Company, and The Dorsey Company. The editor feels espe- cially grateful to Harry M. Crenshaw, of the Southwestern Engraving Company, for his constructive suggestions, pleasant relationships, and his absolute efficiency. This edition of THE ROTUNDA was put out for the students of Southern Methodist Universityg and if it meets with their approval, that satisfaction is all that the editor wantsg he will feel that the time spent preparing this volume was not spent in vain. HTHE ED1ToR.