Simmons College - Microcosm Yearbook (Boston, MA)

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Picas, publicity, and pix pose no Some students at Simmons are worried about en- gagement rings or bread and butter; there are thirty others, e ven late in May, who see more in overlay and rubber cement. The world of the School of Publication student is made up of picas and points, chiseled pencil edges and tint blocks; and, hope- fully, has an unlimited horizon. The metamorphosis from the English School to the School of Publication was a change in name only — the school by any other name spells the same curricular program, only with a more accurate de- scriptive title. From the first week of Graphic Arts (supple- mented by gentle hints that a look at a Production Yearbook might be worthwhile) the path is set. After sophomore year of background has gone by, a relaxing ninth hour with Fez or Quarrington helps quell the cries of who in their right mind reads the Boston papers? She learns that straight news means very straight, comtrary to Time mag reporting. By the beginning of senior year, she begins to see that those junior year first hours (with one hand stifling a yawn and the other leafing the Chicago Manual of Style) gave her a good consistent look at the world of copy and proofreading. A term or two in classes in Newswriting, Advance Comp, Indus- trial Editing, and the ever-popular Publicity settled the School of Publication senior in her field. This year, Mrs. Ruth Viguers, a new member of the fac- ulty, ably instructed the group whose interests, but not necessarily IQs, lay in children ' s books. Mean- while volunteers for Edit, the publication of the Massachusetts Industrial Editors Association, were always solicited, always welcome. With a T-square and all the materials the Book- store could possibly ferret out, the senior ventured into Layout and Design. For some natural talent in design resulted in rhythmic, harmonious A ' s. For others it meant gradually learning where clut- tered stops, and unity begins. The chalk still flew thick and fast in Editing and Publishing — in September memories of folios, saddlebindings, and reverse plates were jarred. But by June copyfitting only took a second, a character count was more than a re -check on the number of your unengaged friends, and air- brushing expenses on full-page bleed cuts reached a new high. Best of all that nemesis, The ■Mi ■KB- Jm y JM L mmmmmms- m a mm mm i fi . ■ i m me 1 3 ■ F ■P c i ' i ' 1 ' i ! fe» iiatfm h - 1 4 22 }

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and Remington equal one secretary the Business School will some day be a handy tool of the rising administrator and will provide a stepping- stone to her responsible position. Time-consuming and uninspiring, today there seems to be no art in it — unless it ' s in trying to decipher exactly what those shorthand scrawls are supposed to mean. The girls analyze actual conditions in a wide variety of businesses. When they graduate they are prepared for government agen cies, educational in- stitutions, and professional or business offices. Two weeks of field study are provided for seniors. Office machines may look complicated and uncon- querable to the layman, but the Business School girls master them all, from the calculator to the mimeo- graph (how do these blank sheets of paper slip through?). Recently modernized, the office ma- chines rooms are now comfortable and efficient — that is not to say quiet. According to the chief executive, Mr. Salsgiver, the emphasis of this program is not so much on skill (now you find out!) as developing initiative, capacity of sound judgment, and fitness to meet responsibility. This executive ability is what may make for rapid advances in the business world. If all this sounds like a strain on the students, consider for a moment the effects of the Business School on its faculty members: Mr Byers was drafted, Mrs. Dickinson got occupational arthritis in her arm, Miss King had an infected foot, and Miss Engler broke her ankle. (With characteristic devo- tion to duty, she refused to wear a cast which would have meant missing classes.) Let ' s hope that the school is not a jinx! A college education for a business position is be- coming increasingly important. With a combina- tion of liberal arts and specialized business training, these girls will be much in demand. Then the hours of toil and tears over shorthand, the nights before exams spent memorizing the prin- ciples of personnel, and the endless hours of writing reports in the Business Library will no doubt all fade in the light of success. •(21 }

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; problem Thing, the original Valz project down to the last specification had been handed in after the spring practice-work. But what had happened to all the free hours the once-a-week double periods allowed? Slide side- ways into the clutter of 351 and see the extra hours which lay behind the harmless Catalogue listing, English 75. The Simmons Review began its third year as a college publication providing an unique laboratory for befogged English seniors. Out of the busy hours of rewrite, galleys, page proofs and, at last, four issues a year, came the wail, Lunch? — who ' s got time for lunch! It had by then even replaced the perennial groans concerning typing and shorthand. But the dream of future days took shape. The School of Publication senior finds herself knowing a whale of a lot she never even considered learning, and lucrative days lie ahead in magazine publishing, advertising, and every other world where a pica rule is a working tool. Raymond F. Bosworth, Director ' ' I dreamt I was a lady edito r in the Review Office . . . Publicity class and prof demonstrate the old AID 1 formula. The G in Graphic and D GV. {23