Rochester Institute of Technology - Techmila / Ramikin Yearbook (Rochester, NY)

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Twenty-Iwo EDWINA B. HOGADONE l'ou nsclor RETAILING I-IE important part that the retailer plays in our everyday life can not be underestimated. In the process of distribution he is the key person who anticipates and satisfies the needs of the consumer. The work of this department is carefully planned to meet the ever changing re- quirements of this profession and to prepare young 111011 and women for their place in the field. In addition to a carefully prepared curricula, we are adding new equipment to assist in our work. This past year we have built a special Retail Laboratory including a store set up and display equipment in order to give our students opportunity to practice selling and to set up displays under typical store conditions. From time to time faculty members renew their store experience in order to provide students of this department with the latest knowledge of trends and new developments in retailing. SOCIAL SCIENCES HE Department of the Social Sciences, often referred to as The Liberal Department, furnishes to all the departments instruction in Economics, Psychology, Philosophy, Industrial Management, and other non-technical fields of activity. Educational Research, Health Education, and Publicity and Public Relations are also functions of this depart- ment. On an organization chart, therefore, the Liberal Department would be listed as a Service Departmentf' Members of the Liberal staff enjoy students in the diderent departments of the Insti- tuteg no one of them is confined in his teaching schedule to one department exclusively. I ' i The Rochester Athenaeum and Mechanics Insti- tute has taken a leading part among teclmieal schools of the country in recognizing that modern life demands more of its participants than tech- nical proiciency. The Department of the Social Sciences was set up to provide a wider range of experiences for students-to provide activities that would tend to broaden the studentis outlook and to integrate his entire program toward an adequate philosophy of living. the advantage of contacting all of the CALVIN C. THOMASON llvrul of Dcpurfnicnt of Ilw Social S6i0ll6l'A' R Q M I K I N

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R R M C. B. NEBLETTE Counselor PHOTOGRAPI-IIC TECHNOLOGY nr: Department of Photographic Technology E conceives education as a process in which the individual, by his own efforts and the counsel of others, develops not only teclmical understanding a11d skill in his chosen profession but a broader perspective of himself as a member of society. To this end, the Department endeavors to aid the student in mastering those skills which are neces- sary to teclmical achievement, its aim being competence rather than simply an understanding of principles and processes. It realizes, however, that technical proficiency alone is insufficientg hence, it attempts, through various procedures, to visualization, all of which are closely connected with creative thinking, and through intelligent and sympathetic guidance to give direction and meaning to life. develop appreciation, imagination and PUBLISHING AND PRINTING I-119 Department of Publishing and Printing was organized during the summer of 1937 at the suggestion of the New York State Publishers Association. As a nucleus, the Institute took over the equipment of the Empire State School of Printing of Ithaca, N. Y. 111 The growth of the new department at the Institute has been rapid. In the short space of less than a year it has become one of the best equipped schools of printing in the country. Manufacturers have co-operated wholeheartedly in securing the finest equip- ment. Interest in the project is widespread among leaders in the publishing and printing industries. National figures interested in printing education are enthusiastic about the developments here. Already the department is known in all sec- tions of the country. The courses offered are planned on a teclmical level comparable to that of tl1e other curricula at the Institute. Since there are very few schools in the United States which give professional courses in the field, the Department of Publishing and Printing has rare opportunity to make distinct contributions to the field of printing education. Ill The students in the first Freshman class in the department have come from various parts of New York State and from Pennsylvania. Pros- pects for the future point to a student body repre- sentative of a constantly expanding territory. BYRON G. CULVER Counselor I K I N Twenty-one

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if l g JJ HARRIET L. ANDERSON, B.S. A .wislzzlzt Ca f eferia Direelor Assistant Cafeteria Director, University of Michigan, Cafeteria Director, Y.M. C.A., Cedar Rapids, Iowa, Colonnade Cafeteria, New York, Mechanics Institute RALPH H. AVERY I nstrucfor, School of Applied Art Commercial Artist--Hickok Manufac- turing Company, Director of the Rundel Art Gallery, Rochester Public Library, School of Applied Art, Mechanics Institute OPAL BAER, B.S., M.A. Director, Reddence H all Spirit Lake Construction School, Director of Dormitory, State University of Iowa, Mechanics Institute JOHN W. BAKER Technical S upcrvixor, P?lfIl'I.8ll'l1Ig and Prirzfing Superintendent of Printing, A. T. Brown Company, Buffalo, Gazette Company, Niagara Falls, General Manager, Ithaca Journal, Director, Empire State School of Printing, Mechanics Institute GEORGE ESTES BARTON,Jr.,A.B.,M.A. I nstruclor, Liberal Department Institut de Touraine de l'Universite de Poiters, Certificat, Universite de Paris, University of Michigan, Ohio State University, Middletown Township High School, Leonardo, N. J., Chateau dc Bures, par Villennes, Seine-et-Oise, France, Mechanics Institute RAYMOND M. BIEHLER, B.S. I nslruelor, illechaizical Ohio State, France Foundry and Machine Company, North Baltimore, Ohio, Na- tional Refining Company, Findlay, Ohio, Mechanics Institute MILTON E. BOND Inxlrrlefor, School of Applied Art University of Rochester, Mechanics Insti- tuteg Maryland Institute,Eastman Kodak Company, Rochester, Mansell Research Laboratory, New York and Baltimore, Art Director, Mechanics Institute FREDERICK W. BREHM I nslruelor, Photographic Technology Designer photographic equipment,Super- intendent of Engineeringand Production, Specialist in Commercial Photography, Director Industrial Relations, Eastman Kodak Company, Oswego State Normal School, University of Rochester, Cornell University, Mechanics Institute HAROLD J. BRODIE I Tl struefor, lllechu nical Mechanics Institute, General Fuel Sav- ings Corporation, M. D. Knowlton Com- pany, Wright and Alexander, West High School, Rochester, N. Y., Vocational School, Elmira, N. Y., U. S. Navy, Great Lakes, Ill., Department Head in Aerial Gunnery, Mechanics Institute WILLIAM A. CLARK, B.S. I nslruelor, flfeclzanical nh Corzslruclion S rlpenyimbn Mechanics Institute R R M I K I N Twenty-three