Long Island University at Brooklyn - Sound Yearbook (Brooklyn, NY)

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THE Merchandising Organization of LlU was founded in l94U, its functions broadly ontlined in a general constitution. At its inauguration it served a small faction of the Retailing students. An organiza- tion-both perfunctory and in want of resources- its name was yet so unknown that students in the Department of Retailing knew nothing whatever of its existence, much less of its functions. Adding to the growth pains of the infant organi- zation was the fact that students were much too pre- occupied with the hectic routine of city life to devote any appreciable amount of time or energy to its expansion. Fortunately, the men and women who piloted the MO were people of insight, people who had much to give for the realization of such vast po- tential. Much credit can be extended to the mem- bers of the faculty. They saw this growing machine as the means by which business students could extract all the advantages and benefits of extra- curricular activities, without which a college educa- tion, in its fullest and richest sense, would cease to be. Their help cannot be estimated as, indeed, energy and vitality of all founding fathers is inca- pable of measurement. Since its inception the MO has grown to its posi- tion as one of the foremost student organizations at the University. Today probably every student in the University has heard of the club and its many func- tions. Leading metropolitan newspapers and several of the business journals and trade periodicals have published its accomplishments. The original broad outline of the MO was to promote social, cultural and educational advance- ment so that students would be better prepared to enter the various business fields. An affiliation was fostered with the American Marketing Association, an international professional society. Through this association business students were afforded the chance to develop valuable professional contacts. A subscription to the Iournal of Marketing at a greatly reduced rate and access to pertinent mate- rial on careers and practices provided by national and local chapters, are now also available. The AMA also offers graduates the opportunity to be- come affiliated on an associate basis and, within a subsequent three year period, progress to regular membership. ln September l95l the MO fwith its newly elect- ed officers Barbara Charney, Bernice Alperstein, Clara Lluberes and Mary Deckerl embarked upon a plan of operation for the semester. Many of the ideas were new and quite different but, after five months of dauntless effort, a goodly portion of the plan was set to work and the results highly success- ful. Much of the credit should be given to the four coordinated committees and their chairmen, Educa- tional-Martin Eeibish and Ioseph Samuels, Social- lrwin Schwartz, Seymour Bochner, Arlene Rose and Muriel Solomon, Publicity-Ken Newman, Steve Krulick and Ralph Oliver, Membership-Herbert Weiss, Bert Westman. The Nlerchandisers An example of the completed plan was the Stu- dent Coaching Service offered to members that may fall behind in their studies. Literature sheets giving business information and social events were sent to the members. Professional men were invited by the MO to speak. These events were publicized through- out the school and all students were invited. A Christmas party was held and, in the opinion of many, it was one of the finest social activities of its type ever held at LIU. Another event held for the first time was a Christmas Store Window display contest, involving the merchants of the Fulton street district in Brook- lyn. The MO felt that someone should recognize and bring to light the efforts of progressive retailers. Two awards were given, one to Martin's department store and the other to the Bariccini Candy Shops, for their efforts in displaying their wares to the public. The MO has many other innovations it wishes to put into operation, such as a weekly events sheet, Retail freshman orientation gatherings and the mail- ing of the Seawanhaka and the Merchandiser to our graduates and men in the armed forces. -i-S- Eighteen

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fired- Brown has and O OI-gor- ACC1demY and Q11- the '0uld of Br ome i . OOklYnIP I .rtumed and wen tu ro. u1timQtelY bec Uoht KRW invalid, Ch fan elght Years, begun OTS who Pts Student-act icross The Board on TO. :horocters the author is md Duncan. feet stef, 9 Pfoduction was staged 5 the many of the lbsen .story vehicles, yet have otive dramas. lt opened urtin Zogan, Lore Allred- Lcipate in a discussion of rector of the ploy. Coffee orked os both actor and e in California: the King totes cmd a Warrensburg J rodio writer wdtli WOL As on GIIIIY Cffpfam sta' vice slaows. ghectre people, Sl.lCl'l G5 Theatre is 0 Worksfwp d wept has fourl U ' gffrimfii SGYZ Prof Brovm ,d the first Speefhcineggl , f theUmveIS1tY I sang? S'peeChdmgC is -for me ofl95fl.tf16 in the fall dum . G . ,ggyg Oftggggzech-Thegleg cZinfC. 9 ' an Q Speeflh Coneiig their e foreign Swden .1 of the formed um tart FT F' W' I I f I U 4 S O fs and Qld speech undergo h . ' speec gci159m 'gli ,-iiriicdi pf, the few? , at at i l f L d the OSHC ,ztrffgtgl Un fly-Hifi Odern dl fjlsl . W.. A 'Ll In -awed' Dr. P. Olgin I .. -. l As we, the graduating seniors of the Education department, look back on this year, we gaze with pride on a period of great productivity and activ- ity. With the Chairman of the department, Dr. lacob l-lartstein, and Dr. Phillip Olgin, who acted in an advisory capacity, the student societies presented many enriching and vital experiences in self-gov- ernment. Prof. Dennis Brown, who has garnered much praise with his Workshop Theater, and his staff from the Speech department, presented a program entitled, What Every Prospective Teacher Should Know About Speech. Together with other invalu- able information gleaned at this presentation, the members of the Education l-lonor Society, Athena, were able to study and discuss a model speech ex- amination. This added up to an extremely informa- tive and stimulating evening. Another rich vein of information was tapped when the Education Society held a meeting at which the principal of P.S. 74, Mr. Petluck, and a member of the instructorial staff spoke in connection with prep- aration for teacher license examinations in New York City. The next important gathering of the Education Society was occasioned with an address by Dr. Iacob Greenberg to the members of the department concerning the employment opportunities and elig- ibility requirements in the New York City public schools. Do not think, however, that the Education Society expressed itself only in the professional aspects of the field. A Thanksgiving Eilm Festival sponsored by Athena served as the Alumni Day program, and a sound and thoughtful program it was. Several films on Teacher Education were presented, followed by a meeting in which an alumni group was formed. Then, during the Christmas recess, a reception and dance was held for the alumni, faculty, and stu- dents. These affairs, held in the Women's Lounge, afforded enjoyable evenings for all present. The Educators l K- l One of the publications in the Education depart- ment, The Long lsland University Educator, was under the aegis of Dr. l-lartstein and edited by Mr. Barney Axelson. This publication, not only an ex- cellent professional bulletin, accomplished succinctly the job of increasing the flow of information be- tween the department and the student body. Among the newer journalistic efforts of the Edu- cation department is the Long lsland University lournal of Education. This is sponsored by the un- dergraduate students of the Education Society. lt is unnecessary to add that there is much hope held for this publication throughout the department. Before the Education Society closed the books on this years activities there was a two-day confer- ence for high school seniors, dedicated to an evalu- ation of the high school curriculum, and a conven- tion of the Education Societies from many of the East Coast schools. With this last flurry of activity the Society ended its business on an enthusiastic note with all undergraduate students eagerly await- ing future activities. Seventeen

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