Garfield Junior High School - Gleaner Yearbook (Berkeley, CA)

 - Class of 1937

Page 31 of 68

 

Garfield Junior High School - Gleaner Yearbook (Berkeley, CA) online collection, 1937 Edition, Page 31 of 68
Page 31 of 68



Garfield Junior High School - Gleaner Yearbook (Berkeley, CA) online collection, 1937 Edition, Page 30
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Garfield Junior High School - Gleaner Yearbook (Berkeley, CA) online collection, 1937 Edition, Page 32
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Page 31 text:

LEST WE FORGET Joe Brown was just an ordinary employee in Johnson Johnson Sons Department Store. For eleven months of the year (not including vaca- tions) , he did nothing but sit with his feet on his desk. Only, once a week, he would walk into Mr. Johnson’s office and receive his paycheck. But — (of course there is a but”) — in the other month he did enough work to make up for eleven months. He was an ad-writer in the advertising department for Johnson John- son Sons Department Store. From the end of October to Christmas he was buried in various versions of advertising. Oh, but this Christmas he had thought of a new slogan — unique — that the whole public would soon know. Do your Christmas shopping early — at Johnson Johnson Sons Department Store.” He sat up nights planning schemes to impress it upon the minds of the public. He planned red and green striped circulars to be delivered to every house. He hired telephone operators to say, Do your Christmas shopping early— at Johnson Johnson Sons Department Store,” instead of saying, Number please.” He wrote advertisements for the news- papers saying, Buy your wife that new dress that she has been admiring in our window! Buy a new tricycle for Sonny! Buy a Shirley Temple Doll for the kiddies! Get your Aunt Maizy a big bottle of perfume! Get your Uncle Elmer a Christmas tie! Do your Christmas shopping early — at John- sonjohnson Sons Department Store.” He employed men to go from door to door saying his now famous slogan. He plastered it on billboards. He put it in neon lights for the whole city to see. He had airplanes write it in the sky. At night, in his sleep he would murmur, Do your Christmas shopping early — at Johnson Johnson Sons Department Store.” And then Christmas arrived. Joe Brown bade his slogan a fond adieu and settled down for a nice long rest. In the Daily Evening Post for December 26, there appeared this item: Brown — Matilda vs. Joseph. Cruelty. She charges that the defendant failed to give her a Christmas gift. His only excuse was that he was too busy to think about it before the stores closed on Christmas Eve.” Moral: Do you r Christmas shopping early — at Johnson Johnson Sons Department Store. Louise Murphy, High Nine. Modern Santa Oh long ago 11 pon a hill, It’s built of brick all made of glass, There stood a castle tall, And windows which are round , Where Santa used to work all year, Venetian blinds and rooms of white, To make each doll and ball. With silver metal bound. But now his shop has changed to new, Reindeer have been replaced by planes, As times we know have done, Controlled by radio. With neon signs and modern things, He turns out toys with greatest speed, A stream-line age begun. For John and Jim and Joe. Bob Smith, Low Ten.

Page 30 text:

DADDY’S CHRISTMAS GIFT Christmas morning comes to the Richards home. Mother Richards, hearing some commotion in the living room, gets out of bed to discover its source. H-m-m-m, I don’t see anything here. Oh, is that you, Doris? I see you now. Why in Heaven’s name were you hiding behind the Christmas tree?” No reason, Mama.” Come now, it is a bit early for a little girl like you to be up and around.” Yes, Mama.” Is that a box behind your back, dear?” Yes, Mama, it’s for you.” For me? Oh how nice!” Oh here’s Daddy. ’Morning, Papa!” Good morning, young lady. Merry Christmas!” Doris gave me this for Christmas. Wasn’t that sweet of her?” Yes, Papa, when I saw it in the store I knew it was the only gift I could give Mother.” Mother, why not open it?” I shall. There now, it’s almost unwrapped. Oh! Look! Why it’s a — it’s a rubber doll!” Oho! Daughter, now I see why it was the ' only gift’ you could get Mother. But you must have saved a very long time to get enough money for such an expensive doll!” Oh no Papa, the man at the store put it on your account!” Lynette Temple, High Nine. c-fj C ' KS Christmas Eve Oh ivhat an excitement All through the house The children were singing And calling with shouts Mother kept warning T ho’ ’ticasn’t much use Get to bed children Or I’ll spank with a spruce.” So they sped to their beds With a regretful air Afraid they would miss Things happening downstairs. Sleep wasn’t easy For excited heads So tljey played with their pilloivs And danced on their beds. Then mother’s footsteps Were heard on the stairs, She always came in T o listen to prayers. T hen tucked into bed T hey fell fast asleep And dreamed of St. Nick With his toys in a heap. Margaret Norton, Low Ten.



Page 32 text:

FRUITS FOR THE KING Excitement stirred around the castle. Once again Christmas had come to medieval England. Among the long anticipated pleasures of the holiday were the magicians and merry makers who came with perfumes and spices from Asia. Indeed, the very fruits, without which the banquet could not go on, were to arrive from the Far East any minute. They were late as it was — two weeks, but maybe storms had been en- countered crossing the mountains. No one dared to breathe a word of the fear that was in everyone’s heart, that they would be late, or would not come at all. For it was a hard, dangerous trip and enemies from other lands might capture them any minute. But then, they assured each other, the men were strong and could defend themselves. Meanwhile soft footsteps were heard around the towers as mysterious packages were hidden. Pigs were being fattened, wild boars trapped, and around the kitchen suggestions of all good things to eat filled the air. The wood smen were out finding just the right Yule log. Evergreens and berries decorated the rooms, and whole trees were clustered in the banquet hall. All was ready but the fruits and spices. Indeed, it was even hard on the page boys, as the King was getting impatient with everything. The guests were arriving and met with such a troubled reception that they began to think they were not wanted. The Queen tried to convince the King that the fruits were not needed, but in vain. At last the day came. Somehow, without the merry men from the East to tell their fortunes and entertain them, it lost its glamor. Suddenly a flourish of trumpets was heard throughout the castle! Had the watchman sighted them at last? Ah yes! There it was, a long caravan moving slowly up the road. The fruits! The feast goes on!” The King cried. The draw bridge was opened, the gates swung wide, and never in all England was a group of merry travelers given a heartier and more joyous welcome than that caravan from the Far East bearing the fruits for the King. Mildred Parsons, High Eight. CNO C+J The Bells Reflection The bells chime out their message For they know that Christ was born In a manger crude and shabby And they know it’s Christmas morn. The bells chime out their tidings For the coming glad New Year, For love and hope abiding And they know that Christ is near. A tiny tot, quite all alone That Christmas Eve, caused me to stop; She stood beside a toy-filled shop Wherein the lights so gaily shone. Her f ace was wan — her clothes icere torn, She had no doll to love — caress; I thought — ff Could anyone do less Than bring these joy on Christmas Morn? ,, Selma Kair, Low Ten. Barbara Breckenridge, High Nine.

Suggestions in the Garfield Junior High School - Gleaner Yearbook (Berkeley, CA) collection:

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Garfield Junior High School - Gleaner Yearbook (Berkeley, CA) online collection, 1935 Edition, Page 1

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Garfield Junior High School - Gleaner Yearbook (Berkeley, CA) online collection, 1936 Edition, Page 1

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Garfield Junior High School - Gleaner Yearbook (Berkeley, CA) online collection, 1938 Edition, Page 1

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Garfield Junior High School - Gleaner Yearbook (Berkeley, CA) online collection, 1939 Edition, Page 1

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Garfield Junior High School - Gleaner Yearbook (Berkeley, CA) online collection, 1940 Edition, Page 1

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