Centennial High School - Eyrie Yearbook (Ellicott City, MD)

Page 219 text:

Bl'tlSE lltS In addition to schools, one of the most important segments of a community is its stores. Whether they be restaurants, bak- eries, or department stores, these places provide goods and services that are needed by consumers. These businesses also create valuable jobs and sponsor local activities. But another more important aspect is the fact that they are advertisers as well. Advertisements serve many useful pur- poses such as supporting broadcasts and informing persons of new products or dis- count sales. However, advertisers need not be only merchantsg schools and governmen- tal bodies may also advertise. Advertisements benefit both the adver- tiser and the publication which prints the ad. The advertiser gains publicityg the pub- lication, needed funds. The 1979 Eyrie cost over eleven thousand dollars to produce. Without ads, the large sum could have been met only if books had been sold at S19 Cduring the first sales campaign, the price of an Eyrie was only S121 The benefits to the student, advertiser, and publication are obvious. Advertising is an important facet of our free enterprise system. OPPOSITE: Some Centennial seniors who did not matriculate in a university will attend the Howard Community College in Columbia. The college, which first held classes in 1970, has been expanded this year to include a Nursing Education Building, a Physical Education Building, and a theatre for the performing arts. LEFT: One of the most respected and well-known landmarks in Ellicott City is the Leidig bakery. Each day, luscious frosting-castles are created and ovcn-fresh bread is sold to delight and tingle the senses of custo- mers. Advertisements 2 I 3