Case Western Reserve University - Lux / Differential Yearbook (Cleveland, OH)

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The Centennial ihon Hli policy of the Centennial Nihon has been to give a cross-section of the University life: therein, it differs none from annuals of the past. lt has, however, striven to present its material from a different angle of approach. The staff has assumed the policy of recording events as they occurredg it has attempted to present truth rather than liction. There is no necessity or value in attempting to create the impression that Reserve organizations as a whole have reached the pinnacle of success. Rather it has been the aim throughout to bring actual campus opinion to bear by stating in this volume what the men and women enrolled in this institution are expressing ln dormitories, in fraternity houses, on the Steps, and in the Quad. If the spirit of the book can add to that Greater University spirit which is rising, and which much flourish if this insti- lution is to develop, the statf will feel that it has accomplished more than would have resulted from the mere tabulating of events. The plan of the book is original, insofar as any college annual with limited funds can be distinctive. Some departments have far surpassed anything of their kind in Nihons of the past, but others need to be developed. There is less lengthy type matter, and that which there is has been condensed. The result is a highly concentrated book. The theme of the book throughout has been that of the Centennial Year. Since the Centennial Nihon does not attempt to be a history, it does not show the development of Western Reserve, but to some extent it catches the spirit of the past and co-relates it to the action of the present. A permanent organization has been developed this year. The editors and business managers of the 1928 Nihon will have a greater working knowledge of photography, engraving, printing, and advertising then had their predecessors. The perfection of such an organization will undoubtedly enable the editors to produce better books in the future. 22

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.ia-i -mi 1 l, The Reserve Weekly NDER efficient management the Reserve Weekly has continued to turn out a style of news in keeping with present journalistic tendencies. Editor-in-Chief Charles Rehor and Managing Editor Ralph S. Tyler in the past two years have brought the paper out of a slump to near perfection. i I 1 ,. l . 11 .. l . vi. i' Y. ,, Lf- . I l. .1 . .V ,. rj P. i-. The XVeekly cannot rate with the big university dailies of the country, but a ii 1 careful comparison with other college weeklies shows few or none of them able -Y y to surpass it from the point of view of heads, leads, make-up and policy. ' The system of assistant editors inaugurated last year has been continued. T Schwin has taken the brunt of the work at the re-write desk. i The greatest single event in the growth of the VVeekly was a change of . printers, which enables Monday news to appear on Tuesday, a feature never 2 ' before developed. . Two noticeable contributions have been made during the yearg one, a greater number of human interest stories, and two, more readable and opportune edito- r., rials. 1 5' Anthony Weitzel, as feature editor, has developed in the Weekly a depart- H' ly ment that is common in metropolitan newspapers-feature stories. Interesting gl-'iii events of all sorts that are not truly news, but which have a wide appeal, have been used as the basis of articles which have made the paper more widely read than ever before. Bob Templeman, Business Manager, and David Sperling, Assistant Busi- ness Manager, have perfected a regular catalogue of advertising customers that assures financial success of the paper. Q The paper has been used this year to develop and express public opinion, a desirable and necessary part of any paper. This was illustrated by the attempt to better Reserve athletics. Ei l' ' 24 i7 U i .sr ... ' . t . .. t 4 'fs .lf ff 1 - -,....,.s.-g.,st3,