University of Idaho - Gem of the Mountains Yearbook (Moscow, ID)

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The Far Side Eyeing the BSU-UI game's progress from the sidelines, Head Football Coach Keith Gil- bertson had a crowd of Vandais behind him, or at least to the side of him, in the end zone. (Frates) ruliaie PATA NOTE Rohe en Rae erty Ban Since 1982, the football rivalry with Boise State University has fa- vored the Vandals. Five games later, Moscow students graduated having never seen Idaho lose to its southern brethren Looking for a fifth win in a row, Moscow students hit Bronco Stadium for the Nov. 22 match-up. Along with the crowd came the largest-ever manifestation of the Vandal Marching Band — 220 marchers. Director Dan Buckvich said he wanted to ‘‘show the peo- ple of Boise that Idaho was num- ber one in the state and maybe impress them just a little bit.’’ Months before the Boise game, BSU officials decided they should have a comparable marching band of their own. ‘They announced that their band would soon surpass UI’s in size as well,’’ Buckvich said. To show the Broncos a little about ‘‘ Vandal Pride,’’ Buckvich said he decided to increase the size of his band. Non-band students called ‘‘plugs’’ marched in the Boise Holiday Parade posed as Vandal players. Most of these ‘‘plugs’’ became part of the tuba section, ‘‘making a disorderly group even that much more rambunctious,’’ Buckvich said. All the marchers were reward- ed with free seats to the sold-out game. 18 Rivalries

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iving Credit Where Credit is Due Early man survived the Stone and Bronze Ages; people of medieval times lived in the Age of Iron. Modern man lives in the Age of Plastic.’’ Tiny polystyrene cards, no larg- er than an ace of spades, have be- come important factors in student lives. Why pay now when you can pay later? Credit cards used to be the do- main of the upper class or solidly established consumer. Now, with the help of strategic targeting by issuing companies, a whole new group has opened its financial eyes to the wonders of credit. Jim Bland, vice president of marketing for American Express, said his company has been active- ly persuing the student market. American Express was the first major card company to specifical- ly offer the ability to charge to stu- dents, and we've been doing so for quite a few years,”’ he said. ‘Students are the most likely group to have high income in the future and therefore use credit,’’ said Bland. ‘‘We’ve also found college-age students to be good credit risks, since they obtain the We are very actively pursuing the college student market Jim Bland—American Express It's a good idea as long as students under- stand the risks. Amy Scholes It’s nice for us to be able to get them and show that students are responsible. cards to build a good record.” Other companies have seen the college market as an extension of their usual card-using population. ‘ We have not been specifically going after the college student as a credit card user,’’ said Guy Eberhart, marketing vice president for Sears. ‘‘We’ve been pursuing increased consumer awareness across the board.”’ Eberhart also stressed the im- portance of students as first-time card carriers. ““Many times students have never had a credit card, which makes kind of a catch-22 when trying to get credit. The best way to get a credit card, we think, is through a retail store, and Sears is trying to offer this possibility to all consumers,’’ he said. Students said they like having the ability to say ‘‘charge-it,’’ but realize the dangers of uncontrolled credit. “It’s a good idea to build up a good credit history now, while you’ re still in school,’’ said Amy Scholes. ‘‘When you get out into the ‘real world,’ you're already es- tablished credit-wise,”’ Now all Students can qualify... But students understand the risk involved if they get in over their heads, she said, So how can students get credit cards, when they don’t have a regular income or previous finan- cial history? Meredith Naples, of the College Credit Card Corporation, recom- mends several plans of attack. “Obtain an extra card as part of an existing account of your par- ent’s or, even better, get a card through a co-signer, such as what American Express uses. Also, many card companies are making special arrangements for college students to obtain cards, so check their displays,’ he said. Jeffrey Shepard, a student bankcard holder, says the credi tors and users benifit from the availablity of cards. “ There’s a big market for the companies with students,’’ he said. It could be a big risk on their part, but they seem to be will- ing to take it for the possible big returns. Students just have to be careful not to overdo it and try to pay off ‘maxxed’ out cards with student loans.’ — because we believe in you. Right on Target When card companies decided to pursue the student market, they brought out fast-paced, graphically designed dis- plays to advertise the availabily and ease of obtaining credit. (Wendt) Credit i

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Stray Cat Neosia Morris took an opportunity to rub the Weber State Wiidcat's fur the wrong way following a reception. The Vandals won 31-17 in front of the smallest sized crowd of the season. (Hayes) Paper Chase The BSU Broncos found no friendly faces in the UI crowd. instead, they found only @ sea of newspapers in the stands for the teams’ second meeting. (Morgan) ride and Prejudice Vandals hold grudges against neighbors and rivals Sugar Ray Leonard and Marvin Hagler were less than the best of friends. The Dodgers hated the Gi- ants and the Los Angeles Raiders earned everybody’s antagonism. University students were no ex ception to the tradition of athletic aggression, Students held grudges against Boise State University, Eastern Washington University and Washington State University, just to name a few. Organized athletics may have brought out character, but they also brought out rivalries in the heat of competition. Kindly ath- letes who would help the han- dicapped and take in stray puppies underwent a metamorphosis on game day. The field became a demilitarized zone and players be- came fierce competitors, Fans found the hot lights of the Kibbie Dome conducive to show- ing their feelings against neighbor- ing universities. Everything from scholastic prowess and accredita- tion to marching bands became caught up in the university’s rival- ries with other Big Sky Conference foes. Moscow students vented their passions most vehemently against their southern neighbors at BSU. Be it football, basketball or chess club, Vandals wanted to rub Bron- co snouts in defeat. They had just that chance at Bronco Stadium in November when the two Idaho football powers met for their an- nual showdown. According to the university tick- et office workers, the number of Vandals purchasing tickets for the game jumped from a normal 300 to more than 4,000. Players said they were excited about the game. This is my favorite game of the season,’’ said Troy Ballard, defen- sive tackle. ‘] would like to play BSU 10 times a year.” The Vandal Marching Band got into the act as well. The band took more marchers that ever to the Boise Holiday Parade and Bronco-Vandal match-up. For the fifth year in a row, they watched the Vandals beat their Boise rivals. To the north of Moscow, another Inland Empire athletic power stirred. EWU flexed its muscles against the Vandals in 1985, beating both the men’s foot- ball and basketball teams in three out of four contests. But the Van- dals reversed the trend in 1986. A mid-season football game brought Vandal pride to the Spokane-based crowd. The Van- dals won the contest, beating the Eagles in their own nest, 27-10. The Evergreen State also provided Idaho with an opponent in the form of the WSU Cougars. Athletics gave the university a chance to compete with a Pac-10 rival. In basketball, the Vandals lost three out of four games. Yet the lone Vandal victory was a 59-56 win at the inaugural Inland Empire Classic tournament in Spokane. With the entry of EWU into the BSC as of July 1, 1987, Vandal rivalries with the Eagles height- ened. Before EWU could sink its talons into the Vandal players, though, the Vandals had to fend off other conference rivals, all vy- ing for athletic dominance. Rivalries 19