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Page 16 text:
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(continued from page 8) nounced that he held Esch personally responsible for the mudslinging. Unfortunately, concentration on the real issues never really emerged as the campaign became centered on Riegle ' s character. As election day approached, an anti-Esch backlash developed sweeping Riegle into office by a healthy margin of 53-47 per cent, while President Ford carried the state in the presidential race. The Ann Arbor-campus area was treated to an additional, local race, also a close one. The Second Congressional district seat in Congress, given up by Esch as he pursued the Senate seat, was hotly contested by Republican Carl Pursell and Democrat Ed Pierce. Pierce, known as a liberal doctor, had given up a private medical practice to set up a clinic for poor people and later ran for the political office. He lost his first election, in the primary, by less than 100 votes a phenomenon that reoccured this year. Pursell, his opponent, had built a solid background reputation in the State Senate as a moderate Republican. Throughout the chaotic campaign, Pursell accused Pierce of promising something to everyone, in the form of liberal programs, which Pursell viewed through skeptic ' s eyes. Pursell emerged the winner of the race by a mere 300 vote margin. Candidates were only part of the ballot this election year. Michigan voters were called on to decide on an important environmental issue known as the Bottle Bill. Labeled Proposal A, the Bottle Bill proposed in effect to ban non-returnable beverage bottles and cans with pull top lids. Major industries and labor unions opposed the measure with all the energy and money they could muster, claiming the proposal would put hundreds of workers out of jobs and force a major overhauling of many manufac- turing plants. But, proponents of the measure pointed to the positive re- sults of such a law passed several years ago in Oregon. In that state they experienced no such problems. Many voters made up their minds when the anti-returnable groups were accused of information distortion in their media campaigns. The measure overwhelmingly passed by a margin of 2 to 1, and will take effect in 1978. Another controversial proposal on the ballot would have placed a limit on state spending, along with the amount the state could collect through income taxes. In an unusually rare move, almost every administrative branch of the state, including the university, blasted the proposal, and it was defeated. 12
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Page 17 text:
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S l VE MONEY VOTE ES ON fl The year had been an interesting one. Many things had hap- pened, and many things were revealed. And now the elections have passed. A grin emanates from the White House. And stu- dents once again became buried in the deluge of schoolwork, the bureaucracy of the university and the return to conservatism in campus politics. The torrents of campaigning have dissipated. There is a quiet calm over the land a much needed calm, a much needed rest. 13
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