University of Arkansas Fayetteville - Razorback Yearbook (Fayetteville, AR)

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The Big PICTURE Show CHEAP ADMISSION AND CONCESSIONS BRING STUDENTS TO THE DRIVE-IN BY CAROLYN FINNIE While day is settling into dusk, adults and chil¬ dren were settling into the 112 Drive-In. Kids were al- read y squealing with delight as they ran around the pla yground - without the ordinary constraints of an ln door movie theater - while their parents dutifully U P blankets and lawn chairs. Carloads of students 1r| d couples drove past the old-time marquee for the double feature showings. Drive-ins slowly gained steam throughout the s particularly towards the end of the decade W en the baby boom hit and many children were )0 king f or something to do. To keep this new mar- en hced and entertained, many businesses built P Ygrounds and some even went so far as to add p ° n y rides, boat rides and miniature golf around the p °jcction screens. Drive-ins were deeply nostalgic and an Ameri- n a lternative to the national chain theaters. Fayette- s 112 Drive-in was one of the dwindling number r ive-in theaters left in the United States. At the M ght of their popularity back in the 1950s, Arkan- ac quired more than 50 drive-in theaters but only three re nrain today in Marshall, Mountain View and a yettevill e . Currently, the U.S. has nearly 1,000 abandoned drive-ins. Four states lack the novelty completely and 82 percent of drive-ins have closed or been de¬ molished. We try to be more family focused at 112, said owner John Terry. The great thing about working here is the repeat customers who keep coming back. We get p eople who pull up to the ticket window and ask us ' what ' s playing. ' They just come for the drive- in experience. The drive-in kept packing customers by charging $10 per car and offering the old time menu of cheese fries, hot chili dogs, and buttery popcorn. The sin¬ gle screen showed double features on the weekends through mid-March and mid-November but saw the most crowds in the warm summer nights. We usually try to put a family film on the screen, he said. While we reserve the other feature for films that appeal more to college students. You get people of all ages. You get your regu¬ lars, and you ' ve even got the people who used to come when they were young and now come with their kids. As multiplexes multiplied, and as screen sizes continued to shrink, drive-in theatres offer a nostal¬ gic alternative and also a greater value for the dollar. Popcorn, soft pretzels and hot dogs were favorites at the 112 Drive-In concession stand. As with most drive-in theaters, cheap concessions kept the big screens in business. DRIVE-IN THEATER 27

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Ip A parked cC,r i the feature ' l! the big screen- in theaters . pealing the cheap beca , fO« prices and friendly a tm ° sp V PHOTOS SIMMONS 26STUDENT LIFE

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The men of Phi Delta Theta welcome their new pledge class on Old Main Lawn. Phi Delt was one of the largest fraternities on campus and contin¬ ued to succeed in re¬ cruitment with large pledge numbers each fall. PHOTO BY GIGI HOLDER. Opposite page, left to right: The fall pledge class of Kappa Delta poses for a picture on the Kappa Delta house lawn. All smiles as fresh¬ man Katie Miller takes her first picture as a pledge of Pi Beta Phi. COURTESY PHOTOS ■ St JHr SmSJSR L WANTED ...FOR... RECRUITMENT RUSH CHAIR’S PERSPECTIVE PI BETA PHI ' ' Recruitment is the time when you choose the girls who will carry on your legacy, so it ' s an important part of sorority life. I just wanted to not only do my part, but I wanted to do something that would help our house even after I ' m gone. I loved the experience because I got to spend time with the younger girls. -Kristi Hunter PI KAPPA ALPHA We look for men that have character, namely the qualities of a gentlemen: charisma, in¬ tegrity, motivated, considerate. It is also vital that the men are smart, because if they fail to succeed in school, then there is no way for them to leave their mark on our fraternity. -Jake Jones KAPPA DELTA The main thing that we stress to the potential new . ber (PNM) is that our h o e one of the most diverse l 1111 ' . • or on campus and there is « r j for every girl to get in v ° We are simply ourselves- want the PNM to like us fo r N we are and not who we a ing to be. -Ashley Fitzge 1 28 STUDENT LIFE