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Page 250 text:
— Advertising students experience the Levi 501 Blues exas Tech ' s American Advertising Federation encourages advertising majors to associate with other adver- tising students and adver- tising professionals in Lub- bock as well as learn about the advertising business, according to Nancy Adams, AAF vice presi- dent. During Mass Com- munications Week in February, AAF invited advertising representatives who handled the Levi Strauss 501 jeans and Bud Light accounts to talk to students about campaign strategies. One activity that helps students get acquainted with their future occupa- tion is Shadow Day, in which a student is matched with a Lubbock business- man and follows the businessman " in his sha- dow " during the course of an average work day, Adams said. The Tech AAF chapter is ranked among the top chap- ters in the country for its large membership and activ- ities. Adams said AAF also sponsors members to cre- ate teams and develop advertising campaigns to present in district competi- tion, which encompasses Texas, Oklahoma, Louisiana and Arkansas. In 1984, the Tech chapter not only won the district com- petition but also won first place at the national team competition. Officers were Leanne Tiner, president; Adams, vice president; Brian Col- lins, treasurer; and Laura Young, secretary. The adviser was Jon Wardrip. — Kelli Godfrey Listening to advice from Jack Jacobs. Cynthia Crawford learns more about the ad agency of Foote-Cone-Belding. Engaged in conversation. Kippy Workman and Susan Sands enjoy a reception for advertising guests during Mass Comm Week. Sam,inlha Holmes Karen Mazy l n Payne Sally Howe " 246 — American Advertisinf; Federation
Page 249 text:
— Sj)eakers, parties, fund-raisers All for children olidays were I— I made special - -- - occasions for d i s a d V a n- taged children in the L u b- bock area by Texas Tech ' s Association for the Ad- vancement of Childhood Education. The association provided children with parties on Halloween, Christmas, Valentine ' s Day and Easter. ACE sold candy and used the profits to provide parties for children supported by During a Christmas party, Mar- garet Kerr gets a chance to read " T ' was the night before Christ- mas " to the children. Buckner Baptist Children ' s Home, Parkway Neighbor- hood Day Care and the United Way. Parties included a skating party, a pizza party and an Easter egg hunt at the child development cottage on the Tech campus. " ACE is composed of ed- ucation students who are concerned with the educa- tion and well-being of chil- dren from infancy through early adolescence, " said Margaret Kerr, president. The group enjoyed educa- Carrie Dippel watches as two chil- dren talk about the happenings at a Christmas party. Durrel Thomas tion speakers at its monthly meetings. Topics included computers and puppetry. Kerr said ACE is open to education, child develop- ment and teaching young children (TYC) majors. As a result of good campus pub- licity, ACE ' s membership doubled in 1984-85. Tech ' s ACE had representatives at the state conference in Den- ton. Officers were Kerr, pres- ident; Elena Frisbie, first vice president; Keri Bur- nett, second vice president; Nikki Sanders, treasurer; and Cindy Blakely, secre- tary. — Tricia Hargrove Cindy Blakely Came Dippel Mary Gray Kalhrvn Haylon Margaret Ken- Annette Kitten
Page 251 text:
" Broadcasters stress the value of being Health Wise Candy Mathers Ipha Epsilon ARho, Texas Tech ' s two- year-old na- tional broad- casting society, has de- cided to help fight Tourette Syndrome, a nervous dis- ease. Adviser Clive Kinghorn said chapter members saw a film about Tourette Syn- drome in January at the re- gional convention in Dai- Becoming an official member, Tony Beasley signs a registration ledger as part of the initiation cere- mony. Secretary-treasurer Diana Mellon and vice president Nancy Wallis listen during the awards cere- mony. las. Kinghorn said Alpha Epsilon Rho members de- cided after seeing the film to inform Tech and the community about the ner- vous syndrome. " It ' s really kind of a sad thing, " he said. " They can ' t control it. " Chapter members attended the national con- vention in Nashville, Tenn., which consisted of workshops and seminars. " I was really surprised at the quality, " Kinghorn said. " It was really a good Raising funds for Alpha Epsilon Rho. Peter Harris and Johnnie Powell sell Halloween cookies during a bake sale. experience. In February, the orga- nization participated in Mass Communications Week, co-sponsoring Tele- communications Day with the International Televi- sion Association. Kinghorn pointed out the efforts of president Johnnie Powell. " She ' s been a real- ly good president, " he said. " As an adviser you look for somebody with that kind of desire. " Officers were Powell, president; Nancy Wallis, vice president; Diana Mel- lon, secretary-treasurer; and Peter Harris, public re- lations chairman. — Camille Wheeler Johnnie Powell Julie Rich Nancy Wallis Alpha Epsilon Rho — 247
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