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Page 10 text:
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THE TOREADOR The Fourth Estate Student readership of The Toreador, Texas Tech ' s campus newspaper, reached an all time high in 1959-60 as editors followed a liberal, outspoken and often controversial editorial policy. At the helm was Editor Tom Schmidt, who was backed up capably by Arthur May- hew, managing editor; Ron Calhoun, news editor; Carolyn Sis Jenkins, campus edi- tor; Ralph W. Carpenter, sports editor; and H. T. Barnes, Jim Walsh and Preston Mayn- ard, issue editors — all journalism majors. Advertising also was at a record high; the ad staff was often forced to add pages to regular 8-page editions to make room for all clients. Roy Lemons was advertising manager. He was assisted by Claude Rogers, Jim Argo and Larry Bridges. Columns sparked interest. Published three times a week — Tuesday, Thursday and Saturday — The Toreador took stands on many issues on campus and off. Major top- ics of interest on the editorial page centered on personal columns. The Spastic, written by Mayhew, car- ried on a lengthy campaign against dry counties — of which the South Plains has many. The second semester was highlighted by The Ghost Writer, who criticized certain church practices and aroused comment not only from students but from outsiders far and near. Toreador editorials discussed both direct- ly pertinent to college students and some in- directly so. The early part of the year was marked by a crusade opposing loyalty oaths of any kind. The newspaper also supported a system whereby students could find out which instructors were teaching what classes before registration. On national affairs, editorials opposed protestant denominations that instructed memberships not to vote for a presidential candidate because of his Catholic religion and defended American jurisprudence in the execution of Caryl Chessman. In summary, editorial policy advocated more responsibility in the hands of the stu- dents in making everyday decisions. A tragedy and a disappearance. News coverage, under the capable leadership of Calhoun, reached a peak early in the spring semester with stories on the disap- pearance of a college coed and the death of three Tech males in a canyon near Silverton. In the first, Mayhew worked closely with the Deans of Women and other administra- tive officials of the college in covering the story more completely than any other news- paper in the area. In the later, a carload of Toreador staffers drove 90 miles to Silverton and brought back pictures and a good theory of how the trag- • « Editor TOM SCHMIDT Stirs up public opinion. edy occurred. Almost three hundred extra issues of that edition were requested by read- ers, including families and friends of the deceased. While student demonstrations were mini- mized throughout the year, the newspaper did give complete coverage to a food strike in two of the women ' s dormitories. A reporting staff of about 20 and a staff of about 16 copy editors who edited their stories also helped to put the Toreador first in its catagory that merited a First Class Honor rating by the Associated Collegiate Press. Issue Editors H. T. BARNES, PRESTON MAYNARD and JIM WALSH Make up three issues of the Toreador a week. News Editor RON CALHOUN Cracks the whip in the newsroom.
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Page 9 text:
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N GARDNa ... a word from the editors Creative . . . indusetrious . . . ingenious . . . that ' s the La Ventana staff. How could an editor (or two) be more fortunate than to have a staff like this pictured below? (Easy!) These are the magazine section editors — pictured as they work. As you can see — every afternoon spent in the dear old La Ventana office was a party. With a group like this, what else could it be? The masked wonder pictured at the ex- treme left is Roy Lemons, Future editor. Roy traveled the route incognito this year! Gazing at some of the more cultural as- pects of Playboy magazine is Playboy editor, Preston Nerves Maynard. Fortunately, he couldn ' t find a Tech girl to model like this! On the ball. Scribbling away on a lay- out pad is Prestons ' able assistant, Johnny Woody. The big Z stands for Zorro, La Ventana mascot. Quite unaware that her hair is being chopped off by her cohort is Pat Porter, Mademoiselle co-editor. Pat gets carried away reading fashion magazines so she isn ' t aware of Mademoiselle co-editor Sis Jenkins ' handiwork. The hair-do probably would have turned out better if Sis had looked at her subject! A cigarette will calm some person ' s nerves, but on hectic afternoons in the office, Bob Taylor quite often smoked handfuls at a time. Every once in a while, Bob could put a cigarette down long enough to work on his section, Life. Non-committal. Slap-happy, camera- crazy Travis Harrell finally got to be in a picture instead of taking it! As head pho- tographer, Travis got much better results with the camera on his head than the one in his hand. Steve Poole, Tech ' s Hiichin ' Post editor, decided to get away from it all . . . so he just curled up under a last year ' s La Ven- tana cover. This is one advantage of the magazine type book — the cover comes off and you can hide under it. Responsible for this section is Blondie (Evie) Williams seated next to Steve. We never did figure out what it is that Evie has on top of her head, but we ' re sure without it, the book never could have been pub- lished. It must have been some sort of an inspiration! Standing in either amazement or fear of the Great Photographer is Jumpin ' Jim Walsh, Progressive Farmer editor. Jim is ready to go Back to the Farm after his work with the aggies this year. Peeking from behind that lovely leg is Carolyn Mimms, a veteran with the La Ventana. Amazingly enough, Carolyn was editor of the whole shebang last year and actually volunteered this year to edit Senior View. Oh, oh! The statuesque looking creature in the upper right hand corner is Bob Fiel- den, Sports Illustrated editor. Bob seems very unconcerned that the devilish creature below him has his foot caught in her type- writer. He must really be interested in that magazine. That devilish creature that I referred to a minute ago is our right-hand woman, Ellen Venable — associate editor of the La Ventana. Fortunately for us, Ellen knew something about editing a yearbook when we began. We had to learn the hard way! Cleaning the floor (like a freshman should) is Cookie Gregory, editor of Fresh- man View. Because of her underclassman status, Cookie was often bullied into jobs like this by her upperclassmen superiors. This is it! The 1959-60 La Ventana staff. I guess it ' s as amazing to you as it is to us that the book came out. Seriously — if it hadn ' t been for them, we couldn ' t have done it. Chances are though, they could have gotten along just as well without us — but c ' est la vie! Chris and Marilyn UK- IMS- an ' ■r,M sale K of 073 ■last qpN mis icir- min- oned dot atly m
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Page 11 text:
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EDITOR Tom Schmidt MANAGING EDITOR Arthur Mayhew NEWS EDITOR Ron Calhoun CAMPUS EDITOR Carolyn Jenkins SPORTS EDITOR Ralph W. Carpenter ADVERTISING MANAGER Roy Lemons CHIEF PHOTOGRAPHER Travis Harrell Sports — a good group. The sports de- partment did an outstanding job in cover- ing Tech ' s athletic events. Carpenter made trips to Dallas and Waco to cover football contests with Southern Methodist and Bay- lor. In addition, he won first place in sports news at the southwestern Journalism Con- gress in Baton Rouge, La., for an advance story on the Tech-Texas Christian football game. Publishing a newspaper is not the sole journalistic duty of the Toreador staff, how- ever. The editorrs make trips each year to area high schools where they conduct work- shops of a sort to offer help and ideas to high school papers. Two other outstanding trips are to the Associated Collegiate Press Conference and the Southwestern Journalism Congress, this year in New York and Baton Rouge-New Orleans, La., respectively. A look forward. Prospects for the 1960- 61 year look good. Editor will be Carpenter who has had several years of newspaper ex- perience. Maynard will be managing editor; Miss Jenkins, news editor; Bill Patton, sports editor; Lynn Buckingham, campus editor and Bob Taylor and Wendell Aycock, issue editorrs. Bridges will head the advertising side. Over the past few years, The Toreador has made tremendous progress in presenting the students a top-notch college publication. The next major obstacle is transforming it from a three-times-a-week edition to a daily. Much work has been done on this idea — including efforts by the Publications Com- mittee and individual staffers. A daily news- paper is expected in the not too distant fu- ture. Managing Editor ARTHUR MAYHEW Writes columns in spare time. Circulation Manager J. C. CONYERS Circulatory trouble. 1 Advertising Manager ROY LEMONS Originated Tech Ads. Sports Editor RALPH CARPENTER, Campus Editor SIS JENKINS and Photographer TRAVIS HARRELL Between them they put out the paper.
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