Columbus High School - Discoverer Yearbook (Columbus, NE)

Page 18 text:

arketing insight to business The coordinated system of business activities designed to provide products and services that satisfy the needs and wants of customers through exchange processes. What is this? This is marketing. There were two marketing classes available to students, Marketing I and II. Marketing I was offered to juniors and sen- iors and Marketing II was offered to stu- dents with a prerequisite of Marketing I. The marketing classes were taught by Mrs. Roberta Uhrig and Mr. Richard Young. The classes taught skills in marketing, merchandising, management and human relations. Students also studied advertising, promotion and the functions of businesses. They also were involved with creating dis- plays, role playing and working at local businesses through the internship pro- gram. Amy Busteed replied to the question of why she enjoyed Marketing. “Marketing gives you an insight into what the marketing, merchandising and management world has to offer. It helps develop skills for life.” Students in Marketing I work on a project together. One of the many displays done by marketing students created by Lisa Eusterbrock and Tad Steulpnagel. Camie Watson works hard putting up a display. Jenny Hartl. Lori Gellermann. Rhonda Bugay and Gary Beckman study a new product. Can you name all of the stars? was a contest put up by Jeff Bettenhausen and Kyle Tonniges. 14 Academics

Page 17 text:

Traci Skalak double checks a memo while working Dave Neemeyer analyzes his spread sheets. Erik Larson practices his computer skills. in the school office. Kira Jansen checks how to do data bases. Chris Murtaugh looks for typing errors while Cory Bunde completes his warmup. Business 13

Page 19 text:

D iscoverer produces more photos £ £ W t was my job to open doors and I steer students away from X errors,” Mrs. Marilou Jasnoch, advisor for The Discoverer, explained. Mrs. Jasnoch enjoyed her first year as advisor, remarking that the only things she had to do was open doors to creativity by giving the reporters ideas and then making sure that they did not make mistakes that would harm the pa- per or the school. Except for the misfortune that the first issue of The Discoverer was lost by the printer, the staff did not have many problems. Eight issues were put out last year. One thing that last year’s staff tried to accomplish was putting more pictures in each issue. They felt that photos made the paper more exciting to read. When asked what she liked best about being advisor for The Discoverer, Mrs. Jasnoch replied, “The students were independent- I didn’t have to play mom!!” Jeanette Frazer and Editor Grctchen Markel decide which photo to use for the front page story. Dan Sherbo looks the newly-printed Discoverer over before it is distributed. Stuffing papers is part of the job for Jeanette Fra- zer, Caitlin Ellefson, Greg Asche, Bob Haus- mann and Gretchen Markel. One of the advantages of being on the Discoverer staff, shown by Managing Editor Dan Schmit, is getting to read the paper before anyone else. “I need more of page six, Greg Asche says to a fellow paper stuffer. Newspaper 1.5